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Patient-oriented life science organizations aiming to improve customer and patient experiences, should develop consistent end-to-end CX-PX interactions across divisions from clinical into commercial.
Hans Vanderwegen
16.08.23 11:30 AM - Comment(s)
Life science and healthcare sectors are significantly engaging patients in development and commercial activities. Despite these positive evolutions, patients continue to question what's in for them.
Hans Vanderwegen
23.02.23 04:54 PM - Comment(s)
Since a number of years, management of the customer experience (CX) is a hot topic. According to Fortune Business Insights, the global market size for CX technology is estimated to reach 32 billion USD by 2029 with an annual growth rate of 16%.
Hans Vanderwegen
17.02.23 07:30 PM - Comment(s)
Previous articles illustrated how to confirm experiences from the customer's and patient's point of view. We explained the requirement for companies to understand their role and impact in the end-to-end eco system before defining their own CX strategies. These concepts were illustrated using CO...
Hans Vanderwegen
12.09.21 12:42 PM - Comment(s)
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